About us
Inspired by life on the water, the Hook'd mission is simple: to provide anglers with stylish, high-performance gear at an affordable price. Our fishing apparel is specifically designed and tested by anglers for anglers, ensuring comfort, durability, and performance in every piece. More than just a brand, we’re a community—and we can’t wait to fish alongside you as part of the Hook’d family for years to come.
Gear Up for Next Adventure
Premium Quality Materials
We use only the highest quality, weather-resistant, and breathable fabrics, making sure you stay dry, comfortable, and protected no matter the conditions.
Loose Fit for Maximum Comfort
Our apparel is available in a wide range of sizes to ensure a comfortable fit, providing you with flexibility and freedom of movement for long days on the water.
Wide Range of Fishing Apparel & Gear
From hats and shirts to swimwear and leggings, we offer a dynamic selection of fishing apparel to outfit you for your next fishing adventure.
Designed and Tested by Anglers
Our fishing apparel is specifically designed and tested by anglers for anglers, ensuring comfort, durability, and performance in every piece.
Hook’d Fishing Gear - For Anglers, By Anglers
Hook’d Fishing Gear is a family-owned and operated brand built for anglers of all levels—from weekend warriors to seasoned pros. Whether you prefer bottom fishing, bait casting, fly fishing, or trolling, our gear is designed to withstand the toughest elements while keeping you comfortable and protected.
Founded in 2020 by passionate anglers, Hook’d was created to bring together a community that shares our love for fishing, the open water, and the great outdoors. Our lightweight yet durable apparel blends casual style with high-performance functionality, ensuring you stay protected from the sun’s harmful UV rays while reeling in your next big catch.
Angler Affiliates
At Hook’d Fishing Gear, we are committed to using the best when it comes to all things fishing - from the fabrics we source, to the equipment we use, to the fishing professionals we recommend. Our affiliates aren’t just logos on a page —they’re the men, women and products we trust on the water. Whether you’re a weekend angler or a tournament pro, you can fish with confidence knowing you’re working with top-tier gear and people to make the most of every cast, reel, and catch.
